What Can I Do?

For many of us, the first question we eventually ask when presented with a good cause is "What can I do?"

And we hardly ever get a good answer. "Um, educate yourself about this issue." Maybe "talk with others about it" or even "join with others."

Rarely is any practical avenue to do any of this provided. Another mailing list, probably, will be offered; if you're at a large college or in a city there's some chance that you can join some people in a physical meeting.

For many important issues the person who raises our attention isn't even in a position to give the unsatisfying answer, "give money to my organization."

You may have done this in high school, college, or your community: become activated about an issue, and started to try to raise awareness and move others to action.

Or you may have walked by and laughed at us on your way to class, work, or a party.

And maybe you knew more than we did.

Because what did we have to say to you if you asked us, "What can I do?"

We could tell you if enough people got involved, we could do something about this issue.

But how often would enough people get involved, and commit a large amount of time and energy, with no known prospects for success?

People Who Give a Damn will break through this chicken-and-egg conundrum, and genetically engineer the golden goose– stop, stop, that's a horible analogy.